Investigate unexpected numbers
A key dashboard or executive metric suddenly shifted. What data went into it, which jobs ran, and when did the change happen?
Follow visual lineage and transformation history to pinpoint the exact root cause fast.
When you need a data answer you can actually trust.
WhoDB helps engineers, data leaders, and business teams understand where data comes from, why numbers shifted, and how critical workflows are running.
Check downstream impact before touching code
You're planning to alter a table schema or transformation logic. What reports, dashboards, or pipelines will break?
Trace connected data dependencies across your stack before deploying changes.
Answer data provenance & audit questions
Auditors or team leaders need to understand where a key dataset originated and how it was processed.
Combine clear visual lineage and operational records into clear, undeniable evidence.
Monitor and fix active data pipelines
A scheduled job failed or produced strange output. What went wrong, and who should take the fix?
Inspect execution details and give team members clear ownership over the solution.
Turn fragile spreadsheets into reliable workflows
Critical business calculations live in a giant, fragile Excel sheet that everyone is afraid to touch.
Move the core logic into tested code connected to structured records, keeping human review right where it belongs.
Real story: Modernizing complex pricing workflows
See how an industrial manufacturer transformed an error-prone pricing spreadsheet into a structured, automated workflow with human review built in.
Real story: Modern inventory planning
See how a retail brand connected allocations, replenishment, and planner review into one clear workflow.
Designed for everyone around the table.
Data and platform teams
Investigate incidents in minutes, map complex dependencies, and keep high-stakes data operations running reliably.
Governance and risk leaders
Answer audit and compliance questions faster with clear visual evidence.
Business owners & executives
Get direct clarity on key business metrics without waiting days for custom ad-hoc reports.